Variotherm’s business partners were treated to some real value added at the Variotherm customer event held on 4 October in Graz and on 19 October in St. Pölten. Variotherm used the event as an opportunity to ask the question that’s been on everyone’s minds: “How will I gain more customers in the future if all my channels of communication are constantly changing?”
To answer this wide-ranging and difficult question, Variotherm enlisted the help of Günther Panhölzl, a top management trainer and best-selling author. Throughout a two hour presentation based on his book Die Hollywood-Verkaufsgesprächs-Methode (The Hollywood Sales Pitch Method), Panhölzl revealed to the Variotherm partners: “which methods, formulas and changes you need to consider if you want to maintain your position as one of your sector’s successful players!”
Günther Panhölzl more than fulfilled his audience’s expectations, a fact confirmed at the end of his talk by a very enthusiastic response. He presented valuable tips and business formulas regarding how an installation company can win and maintain customers despite rapidly changing conditions. Mr Panhölzl mentioned throughout his talk that the personality coaching included in his presentation would be of enormous benefit to participants, even within the context of their private lives.
He made it clear that sales people are essentially messengers – they convey their approach to both their professional and private lives in all their dealings with customers.
As is the norm at Variotherm, the information presented was also made tangible: all participants received a USB flash drive containing 125 A4 pages from Panhölzl’s book.
Prior to the presentation Variotherm treated its customers to a delicious buffet, which also provided an excellent opportunity for networking, and followed up the event with another round of gourmet snacks.
According to Günther Panhölzl, Variotherm is one of very few companies that does not focus on number-crunching, but on partnerships and people instead – a vital prerequisite for mutual success!